Matt Cooper

Head of Global Marketing

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China Unicom GSMA Open Gateway Use Case Innovation Challenge

13 Game-Changing APIs Powering Sekura.id’s Entry in the China Unicom GSMA Open Gateway Use Case Innovation Challenge

China Unicom GSMA Open Gateway Use Case Innovation Challenge

Sekura.id Enters the China Unicom GSMA Open Gateway Use Case Innovation Challenge with the World’s First Global Marathon

The China Unicom GSMA Open Gateway Use Case Innovation Challenge is a global competition designed to showcase how GSMA Open Gateway APIs can drive real-world transformation. From improving security and identity verification to enabling new business models, this challenge highlights the power of network APIs to solve real industry problems.

Sekura.id is excited to enter the China Unicom GSMA Open Gateway Use Case Innovation Challenge with our boldest innovation yet: the World’s First Global Marathon. This concept leverages 13 Open Gateway APIs to connect runners across the globe, enabling seamless registration, real-time tracking, fraud prevention, and a revolutionary sporting experience powered by mobile technology.

What is the China Unicom GSMA Open Gateway Use Case Innovation Challenge?

The China Unicom GSMA Open Gateway Use Case Innovation Challenge is a premier competition encouraging organisations to demonstrate innovative applications of Open Gateway APIs. It challenges entrants to unlock new digital experiences that improve security, engagement, and efficiency across various industries.

With GSMA Open Gateway APIs, mobile operators can provide businesses with secure, scalable, and frictionless network-based solutions. This challenge highlights real-world implementations of these APIs, showcasing how they enhance user experiences, improve fraud prevention, and streamline operations across industries.

Sekura.id’s Entry: The World’s First Global Marathon

Imagine a marathon without borders. The World’s First Global Marathon enables millions of runners to participate from anywhere in the world, powered by GSMA Open Gateway APIs.

This isn’t just a race—it’s a global movement for fitness, charity, and digital transformation. By integrating 13 Open Gateway APIs, Sekura.id ensures that runners experience seamless registration, real-time tracking, secure payments, and enhanced safety measures, all within a single connected event.

How Sekura.id Uses 13 GSMA Open Gateway APIs in the World’s First Global Marathon

Sekura.id’s entry into the China Unicom GSMA Open Gateway Use Case Innovation Challenge is built on 13 GSMA Open Gateway APIs, each playing a vital role in delivering a secure, fair, and engaging marathon experience:

Secure User Registration & Participation

API Used: Number Verification API – Ensures only genuine participants can register by verifying mobile numbers, preventing fraud and bot sign-ups.

Real-Time Location-Based Tracking

API Used: Device Location Verification API – Provides real-time GPS tracking to verify runner activity and ensure route compliance.

Safe Running Zones

API Used: Device Geofencing Subscriptions API – Sends safety alerts and offers dynamic rerouting if runners enter restricted or unsafe areas.

Reliable Tracking and Updates

API Used: Quality on Demand API – Optimises data traffic to ensure seamless, real-time updates even in high-density participation zones.

Know Your Customer (KYC) & Enhanced Onboarding

API Used: KYC Match API – Verifies identities instantly to reduce fraud and ensure global compliance.

Global Accessibility

API Used: Device Roaming Status API – Allows runners to register and participate regardless of their location, ensuring a truly global event.

Secure Login and Purchasing Merchandise

API Used: One Time Password (OTP) API – Provides secure authentication and allows for frictionless in-app merchandise purchases.

Optimised Performance in High-Traffic Areas

API Used: Traffic Influence API – Maintains seamless functionality during peak participation, ensuring real-time leaderboards and performance updates.

Leaderboard & Performance Stats

API Used: Device Location API – Tracks distance, pace, and elevation while ensuring runners meet official race requirements.

Safety and Route Insights

API Used: Population Density Data API – Helps runners avoid crowded areas and ensures smooth participant flow for a better experience.

Entry Fee & Merchandise Payments

API Used: Carrier Billing API – Enables one-click payments via mobile carrier billing, ideal for regions with limited banking access.

Safety & Fraud Prevention

API Used: SIM Swap API – Prevents account takeovers by detecting SIM swaps in real-time, protecting runner identities.

Privacy & Anonymisation

APIs Used: Number Verify & Device Location APIs – Encrypts participant data while allowing users to opt in or out of live location sharing.

Why Sekura.id’s Entry Matters

Sekura.id’s World’s First Global Marathon isn’t just a concept—it’s a powerful demonstration of what’s possible with GSMA Open Gateway APIs. By combining seamless identity verification, real-time tracking, secure payments, and global connectivity, our solution highlights how network APIs can transform industries.

Key benefits of our entry into the China Unicom GSMA Open Gateway Use Case Innovation Challenge include:

✔️ Seamless, global participation—runners from anywhere can securely sign up and compete.

✔️ Enhanced security & fraud prevention—ensuring only verified participants take part.

✔️ Real-time tracking & safety alerts—providing a fair, competitive, and secure experience.

✔️ Revenue opportunities for brands, telcos, and charities—unlocking new business models.

✔️ A healthier, more connected world—encouraging global fitness and charity fundraising.

What’s Next?

Sekura.id is thrilled to be part of the China Unicom GSMA Open Gateway Use Case Innovation Challenge and looks forward to showcasing how network APIs can enable real-world change.

This is more than just a marathon—it’s a revolution in global participation powered by cutting-edge mobile technology.

Stay tuned as we continue to push the boundaries of mobile identity, API-driven innovation, and global fitness—one step, one runner, and one API at a time.

Are you ready to run the future? Let’s go!

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